AListDaily

Twitch Assembles ‘Magnificent Seven’ To Promote Movie

Columbia Pictures, Metro-Goldwyn-Mayer Pictures and Twitch are partnering to promote the upcoming movie The Magnificent Seven, starring Denzel Washington and Chris Pratt. Inspired by the 1960 film of the same name, the new movie features seven mercenaries who gradually come together to help a poor village against thieves. Following in that theme, Twitch is assembling its top seven Counter-Strike: Global Offensive (CS:GO) players and will be broadcasting its first CS:GO exhibition game on September 19, from 4 PM to 6 PM PST.

The showdown, called Saviors vs. Bandits, features seven of the most-followed players in the company’s history, and they will be playing on a special Western-themed map and battling until there is only one left standing. Viewers will be allowed to interact with the gamers and suggest handicaps to up the challenge.

Twitch’s “Magnificent Seven” broadcasters are Summit 1G, TimTheTatman, iiJERiiCHOii, HayliNic, JoshOG, Reynad27, and 2MGOverCSquared, who have a combined reach of over four million followers and over 200 million views on their channels. Actors Chris Pratt and Manuel Garcia-Rulfo will deliver special messages and present exclusive footage from the film during the live event.

Elias Plishner, executive vice president of worldwide digital marketing for Sony Pictures, stated in a press release that: “Twitch has never before brought so many respected and skilled gamers with such a huge following together for a single game. As these seven face off, this is an unparalleled opportunity to bring the action, intensity and fun of The Magnificent Seven to millions of fans worldwide.”

The event, hosted by GoldenBoy and commentator John “Blu” Mullenm, will air live on Twitch and on www.Mag7Showdown.comThe Magnificent Seven hits theaters on September 23.