Mobile games are more often a success story than not, thanks to savvy game developers who know their way around promotion and engaging content that keeps players coming back for more. That’s certainly the case with Ustwo’s Monument Valley, which has triumphed in the mobile market since its release last year.
The company released a new infographic (posted below) that shows just how successful the game has become, with over 2.4 million officially sold units sold and generating nearly $6 million in revenue ($5.86 million, to be precise). This has allowed the company to make back the $1.4 million it cost to develop the game, according to GamesIndustry International.
So far, the game has been installed across 10 million devices, with iOS devices leading the way with the most installs. Ustwo reports that nearly 82 percent of all revenues for Valley were generated specifically on Apple platforms, while 38 percent of sales came from gamers in the U.S.
The game has run into its fair share of piracy and “free” issues, but it’s overcome those, with producer Dan Gray indicating that it’s not that big a problem. “The majority of those users probably wouldn’t have bought the game anyway,” he explained. “So it’s not like we’re losing revenue. And, of course, I’m sure some of those users have recommended the game to friends who maybe aren’t as tech-savvy as they are. It’s essentially free marketing.”
The company also showed massive growth with its Forgotten Shores expansion, with over 575,000 customers adding it on to their initial gaming experience.
Other stats in the infographic include the game’s financial growth over time (with sparks in sales between the release of the Forgotten Shores chapter and Christmas), as well as official sales by country, and other stats, like the numbers of totems drowned in the game (over 2.2 million) and the number of times a camera was used with iOS devices.
