by Jessica Klein
Video Game High School, the three-season show from Freddie Wong and his production company Rocket Jump, marks one of the most successful series to grace Google’s video platform. The show generated more than 110 million views during its three-season run on YouTube, and measured a 400 percent week-over-week increase in viewership from one season to the next.
In honor of the show’s high view count, Google took the time to analyze its tactics and ultimately measure its achievements.
It’s important to know that Rocket Jump earned its success with Video Game High School. Wong and Rocket Jump colleague Matt Arnold worked hard to crowdfund, collaborate with brands, and get some bigger studios involved in the production, in addition to using their YouTube knowledge to leverage the platform’s tools and tricks.
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