Instagram, in an effort to kick off its sponsored ad campaign, has revealed the first teaser image today. It can be viewed below.
In the ad, "sponsored" by Levis, a couple is riding along in a train, on their way to San Francisco to, as the hashtag puts it, "#maketheirmark." The ad features a mention of a service called Station To Station, which features a Twitter account of @StnToStn.
This ties in with the company's previous announcement to feature sponsored photos and videos, which would appear in people's feeds from brands they normally don't follow. Users have the option to "hide" the ads with the press of a button, however.
This sample Levis ad is just the first of many to come with the service. Instagram made a note of it recently in its blog…
"Our focus with every product we build is to make Instagram a place where people come to connect and be inspired. Building Instagram as a business will help us better serve the global—and ever growing—Instagram community, while maintaining the simplicity you know and love."