To promote the premiere of the sixth season of Community, airing March 17 on Yahoo Screen, creator Dan Harmon and the show’s cast made a splash at SXSW.
After enjoying five seasons on TV, the show is now being resurrected by Yahoo to the delight of millions of fans. The sixth season now lives on Yahoo Screen, the company’s online streaming service, which will be the home to additional upcoming Yahoo Originals like Sin City Saints (premiering March 24) and Paul Feig’s Other Space (premiering this April).
At SXSW, Yahoo set up camp at Brazos House downtown, opening the doors Saturday morning. By Saturday night, the venue was decorated as a “Community College Dance”. All throughout the weekend, the official mascot of “Community College,” the very creepy “human being” wandered the streets, allowing fans to take official school ID photos and post on social with the hashtag #CommunityLivesOn.
The celebration kicked off with a live recording of Harmon-town Podcast, hosted by Community creator Dan Harmon. Later, Harmon joined writer-producer Chris McKenna on the red carpet, along with cast members Joel McHale, Alison Brie, Gillian Jacobs, Ken Jeong, Jim Rash, Paget Brewster, and Keith David. Everyone was introduced to the fans by Yahoo CMO Kathy Savitt before the sneak peek of the first episode of the new season was screened, closing out with the Community College Dance after-party.
The cast later discussed the big move to Yahoo Screen on a panel at the convention center. Among the big announcements made at the panel was the widely-popular news from Dan Harmon that a new paintball episode will air during the new season, a piece of info that garnered over 35k likes on Facebook.
Community premieres today with episodes 1 and 2 on Yahoo Screen, with all new episodes airing every Tuesday. Follow the show on Twitter, Facebook, Tumblr, and Instagram.
