by Jessica Klein

Digital Domain Holdings Limited, the parent company of visual effects studio Digital Domain, and Immersive Media, an immersive video production company, have partnered to form IM360, a venture aimed at creating virtual reality videos and providing services to other VR creators.

In addition to offerings tools that help creators edit and produce their VR content, IM360 will provide ways for clients to distribute their content on VR headsets. The joint venture will also put forth and distribute its own immersive content.

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