Miller Lite has a TV spot showing a group of urban-hip beer drinkers gathered around for a raucous session of… gaming. The ad features familiar gamer types playing a shooter – the Ninja (the leet), the Rookie (the noob), the Ringer (a ringer), and Wild Bill (probably a camper). The Ringer is played by YouTube gaming personality Melonie Mac.
Show your valid ID at the door and give the bartender a confident nod, gamer. You’ve come of age.
Design, VC, And Business with Frog President Andy Zimmerman
In this 227th episode of “Marketing Today,” I interview Andy Zimmerman, president of Frog, a company…
Aunt Jemima, Uncle Ben’s, Mrs. Butterworth’s To Update Brand Identity Over Racist Origins
Quaker Oats Co., a unit of PepsiCo, announced that it will retire the image and name…
Gary Goodman’s Creative Picks: The Art Of The Spectacle
First off, a huge thanks to the wisdom and insights of Rob Matthews and David Rielly…
