The [a]list daily
The [a]list daily is the only source of editorial entirely focused on video game and entertainment marketing news. Ayzenberg Group
, one of the largest independent advertising agencies on the West Coast, launched the newsletter in 2009 as an online forum for game industry professionals. It has since evolved into a daily dose of insightful original features, industry news, and spotlights on outstanding creative efforts across the spectrum of advertising, marketing and social media. The [a]list daily is produced in conjunction with The Gamer Network's editorial outlet GamesIndustry.biz, a leading business-to-business web site covering the game industry.
The [a]list summit
The [a]list summit was founded in 2008 by Ayzenberg Group
as a forum for exchanging ideas among video game industry luminaries and thought leaders. Now an annual invite-only event, the [a]list summit covers forward-looking trends relevant to advertising and marketing in entertainment, video games and youth lifestyle products. For more information on recent and upcoming summits, please visit www.thealistsummit.com
Xbox One's Exclusive Mission
'No Man's Sky' Boldly Goes...
Pantene Ad Fights Gender Labels
Axe Effect Hits 'Battlefield 4'
Telltale Announces Two Exciting Games
Nike and Adidas Reveal Competing Soccer Ball Ads
'Thief' Trailer Sneaks out of VGX
Century 21 Suggests Amazon Air Drones
Edward Norton's Droid Adventure
Actors Invade 'Saints Row IV'
Kobe vs. Messi for Selfie Championship
'Gran Turismo 6' Ad Captures Commuter Angst
Google's New Analytics Ads Are Pretty Funny
Google's marketing team did a nice job with a series of videos to advertise the search giant's analytics service. Check out the video below where a customer tries to just buy some bread at the market.
More can be viewed on Google's blog here.