Recently, the Influencer Outreach Network, or ION for short, officially launched a new core offering called the ICN or Influencer Channel Network. The ICN is a fully-integrated platform created for marketers looking to improve brand lift and media value when working with influencers.
On Tuesday, ION’s exclusive webinar highlighted what makes an ICN different from what working with an MCN offers and the method behind the ICN. Check out some of the clips from the webinar below.
“A top request we get for brand marketing is with influencers.”
“MCN is general marketing, ICN is a one on one brand relationship.”
“An ICN is a channel owned by you.”
“The first search is taking place on a social channel.”
Contact:
Bil Buckley
626.584.4070 x514
