It’s no surprise that YouTube plays a huge role in the explosion of almost any meme or trend (that’s at least video-based) on the web — being the largest open video platform on the planet guarantees that.

In recent years, to celebrate what people have celebrated on YouTube during a particular year, YouTube has released a “Rewind” video, featuring some of the biggest stars and topics on the platform. For four years, this video has been organized and produced by California-based production company Portal A.

The 2014 video {link no longer active}, which has collected more than 68.1 million views to date, was directed by Portal A co-founder and creative director Kai Hasson (pictured below), who took some time to dish on how the entire project came together.

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