The [a]list daily
The [a]list daily is the only source of editorial entirely focused on video game and entertainment marketing news. Ayzenberg Group
, one of the largest independent advertising agencies on the West Coast, launched the newsletter in 2009 as an online forum for game industry professionals. It has since evolved into a daily dose of insightful original features, industry news, and spotlights on outstanding creative efforts across the spectrum of advertising, marketing and social media. The [a]list daily is produced in conjunction with The Gamer Network's editorial outlet GamesIndustry.biz, a leading business-to-business web site covering the game industry.
The [a]list summit
The [a]list summit was founded in 2008 by Ayzenberg Group
as a forum for exchanging ideas among video game industry luminaries and thought leaders. Now an annual invite-only event, the [a]list summit covers forward-looking trends relevant to advertising and marketing in entertainment, video games and youth lifestyle products. For more information on recent and upcoming summits, please visit www.thealistsummit.com
Mobile Acquisition Costs Charted
OnLive Returns With New Services
EA: No Price Drop Near for Current-Gen
Ouya Launches On Mad Catz's M.O.J.O.
Microsoft Bundles 'Forza' With Xbox One
Sony UK Bundles 'Watch Dogs'
Jack Tretton Departing Sony of America
'Wolfenstein' Art from Dark Horse
Tapjoy Reports User Data
'Time' Intros New Format, New Ads
'Kerbal Space Program' Teams With NASA
'The Last of Us': The Movie
Pepsi Reveals Contest for Fans to Announce Beyonce at Super Bowl
Pepsi announced that the fans will have a chance to introduce Beyonce at this year's Super Bowl. A new contest will allow fans to submit photos of themselves in various poses, everything from head bopping and feet tapping to hip shaking.
Some chosen photos will be used in a TV ad to air ahead of Beyonce's halftime performance, and 50 of those who submit photos will introduce the singer. Check out the contest at www.pepsi.com/halftime, with a deadline of January 11.