The [a]list daily
The [a]list daily is the only source of editorial entirely focused on video game and entertainment marketing news. Ayzenberg Group
, one of the largest independent advertising agencies on the West Coast, launched the newsletter in 2009 as an online forum for game industry professionals. It has since evolved into a daily dose of insightful original features, industry news, and spotlights on outstanding creative efforts across the spectrum of advertising, marketing and social media. The [a]list daily is produced in conjunction with The Gamer Network's editorial outlet GamesIndustry.biz, a leading business-to-business web site covering the game industry.
The [a]list summit
The [a]list summit was founded in 2008 by Ayzenberg Group
as a forum for exchanging ideas among video game industry luminaries and thought leaders. Now an annual invite-only event, the [a]list summit covers forward-looking trends relevant to advertising and marketing in entertainment, video games and youth lifestyle products. For more information on recent and upcoming summits, please visit www.thealistsummit.com
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Pepsi Reveals Contest for Fans to Announce Beyonce at Super Bowl
Pepsi announced that the fans will have a chance to introduce Beyonce at this year's Super Bowl. A new contest will allow fans to submit photos of themselves in various poses, everything from head bopping and feet tapping to hip shaking.
Some chosen photos will be used in a TV ad to air ahead of Beyonce's halftime performance, and 50 of those who submit photos will introduce the singer. Check out the contest at www.pepsi.com/halftime, with a deadline of January 11.