Even with Microsoft taking control of Nokia’s device business this week, it’s going to be a rough climb for the company on the mobile front.
A report from Kantar Worldpanel ComTech has indicated that Microsoft’s Windows Phone model is doing best overseas, but still not great. The device only accounts for 8.1 percent of smartphone sales in the 12 weeks leading to the end of March, across the top five markets in Europe. This includes the United Kingdom, France, Spain, Italy and Germany.
Meanwhile, Android continues to dominate with a whopping 70.7 percent in sales, while Apple is in a distant second with 19.2 percent, mainly on the strength of the iPhone 5 models. Apple dominates in Japan with 57 percent of smartphone sales.
In other markets, the numbers are even more critical, as the Windows Phone only accounts for 5.3 percent of sales in the U.S., and just under 6 percent in Australia. In China and Japan, it’s lingering just around the 1 percentile.
Here’s hoping things pick up for the company over the rest of 2014.
Source: TechCrunch
