Rockstar Games has rebooted the Social Club with totally new features designed to let fans make their mark as members of the Rockstar community. The new launch includes custom Social Club user profiles, an all-new Friends system with public and direct messaging, the ability to link in and log in with your Facebook and Twitter accounts, integrated Rockstar Newswire activity and reply notifications and much more. This Wednesday the additional launch of Social Club CREWS will allow fans to register, create and rally their Max Payne 3 Multiplayer Crew ahead of time. For more details, check out the official announcement here.