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These Are The Mobile World Congress Events Engaging Marketers

Here is what’s on our radar for Mobile World Congress, between the show’s official daily agenda…

Mobile World Congress Takes A Wide Look At The Digital Ecosystem

Mobile World Congress is not necessarily about brokering deals or concrete applications of marketing, like counterpart…

CES 2018’s Top Announcements For Marketers

There’s a lot to sift through at the Consumer Electronics Show this year, from self-driving pizza-delivery…

Disruption Is A Key Trend For Marketers At CES 2018

Marketers will use CES as a springboard this year to monitor how disruptive innovations like blockchain, voice…

Data Marketing Strategy For 2018: Prepare For A Flood

Artificial intelligence and chatbot tools generate data. A lot of data. Coping with the massive flood…

Once Promising Tech, Brands Are Now Backing Off Chatbots

Chatbots were all the rage last year, but 2017 didn’t become the automated paradise marketers may…

Brands Discover Feelings Make Recommendation Engines Work

Recommendation-engine technology is reshaping the entire digital consumer experience from entertainment to online shopping. To make…

Salesforce Explains Approach To Data, AI And Retail Marketing

Salesforce is continuing its company quest to deepen its roots in data and artificial intelligence by…

‘Covet Fashion’ And The Zoe Report Box Of Style Gamify Ecommerce

Mobile app Covet Fashion has partnered with The Zoe Report Box of Style to share a…

Marketers Rethink Customer Experience With Zero UI

Zero UI is the next wave in how consumers interact with technology. Zero UI, or zero…

Google Pixel 2 Is Going After Busy Millennials

Google has officially unveiled its latest line of “AI First” products, including the Pixel 2 and…

Understanding Social Speech Builds Better Relationships With Consumers

Social speech, complemented by turning data into insights, is becoming more critical for marketers to employ…

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