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Branded Video Engagement On Facebook Driven By Food And TV In 2017

Branded video engagements on Facebook increased by nearly a third in the last quarter, according to…

Cinemark Hires New CMO; Airbnb Appoints First Independent Board Member

Highlights Cinemark has made two executive appointments, tapping Wanda Gierhart for chief marketing officer and Sean Gamble for chief…

Why The White House Partnered With Gamers To Promote Healthcare

On Monday December 12, the White House partnered with Twitch to make history. The White House…

Nitro Circus Expands Digital Team; Tinder CEO Steps Down (Again)

From beverages to matchmaking, here are some of the top personnel moves over the last week. Nitro…

Houston Rockets Hire ESports Director; Starbucks Shuffles Their Top Brass

From TV to eSports and Starbucks, here are some of the top personnel moves over the last…

Trump Tower Climber: Livestreaming As Large-Scale Conversation Piece

It is a curious time when the top news story of the day during the Olympics…

Facebook Signs New Media Partners, Celebrities For Live Video

Just days after signing former League of Legends pro player Stephen “Snoopeh” Ellis to help bolster…

Why Digital Video Is The New Display Ad

Social media video consumption is on the rise, with Snapchat daily views reaching 10 billion, Facebook reaching 8…

[a]listdaily Weekly: Spotify ‘Shows’ Off; Facebook Under Fire

This time on [a]listdaily Weekly we’re talking music, video games and (uh, oh) Facebook scandals. (And we’re…

NewFronts Recap: Keeping Up With Trends While Setting New Ones

As NewFronts 2016 draws to a close, there’s a lot of information to process between all the…

6 ‘Overwatch’ Promotions That Went Into Overdrive

Fans have been obsessed with Overwatch since it was first announced in 2014. Finally set for…

Learning From NewFronts: 5 Biggest Marketing Takeaways For 2016

NewFronts 2016 may not be over yet, but it’s obvious what the most successful marketing trends are going…

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