New tools and time-honored marketing techniques help turn inspiration into purchases
This week’s statistics every marketer should know
Private, yet trackable, ShopChat bridges the gap between dark social and marketing data
The new tool gets “smarter with every use”
You can’t buy love . . . but you can buy candy!
Like it. Share it. Buy it.
How ‘branding all the things’ helps bolster revenue for these gaming brands
See what Americans are buying and how, according to Adobe and the Consumer Technology Association
Messenger 1.3 introduces new ways to connect—and re-connect—with Facebook consumers
Tagging products like friends may fill the gap between inspiration and purchase
Surprise! People still visit stores and use their phones for other than catching Pokémon
“People-based measurement tells a better story about how your ads are really performing.”