Record earnings, a push for video and mobile leads the way
Sex sells, but sexism? Not so much.
This week in marketing statistics, brands feel good about machine learning, watching video in VR could be the future and Siri has some serious competition
Team Dignitas Women’s Team opens up new sponsorship opportunities
The social network is poised to draw eyes away from YouTube and Twitch
Acura is targeting tech enthusiasts and gamers with a new marketing activation. Jessica Fini, social media manager for American Honda, explains.
Durango, a dinosaur-themed massively multiplayer online game for mobile platforms, launches later this year
John Sculley, the CEO of Apple from 1983 to 1993, and the president of PepsiCo before that, joined AListDaily to explain that there are marketing lessons to be learned from past successes
This week in marketing revelations, we salute the year’s most patriotic brands, millennials are confident in their financial futures and US gamers choose their preferred method of payment
The Instagram influencer market could reach $2 billion by 2019 for the photosharing platform
Going beyond sponsorships to become strategic, long-term partnerships
Edible Xenomorphs, real-life rovers and a whole lot of fun