Setting goals, repetitive tasks and seeing results—these are all notions gamers already know and enjoy
A dental hygiene game that interacts between toothbrush and smartphone seeks funding
Come see how IBM is changing medicine
A simple, fun idea is saving kid’s lives in South Africa
Chris O’Dowd and MCAC want to make the world’s biggest balloons with a cause
Boobstgram shows boobs for a noble purpose.
As the tagline says, “Give your fingers a better use. Examine yourself for testicular cancer.”
It’s a little odd, but it might get the message across.
She said at first, “I absolutely resisted.”
Rockstar partners with men’s health charity Movember to give one lucky moustache grower the chance to become a character in ‘Red Dead Redemption’
Wii Fit changes everyone’s notions about the importance of health-based games, so what have we learned about marketing them better?