Htc Vive

Marketers Focus On Social VR For Needed Platform Reinvention

After more than two years on the open market, VR is not the shiny new object…

Virtual Reality Finding Its Way Out Of ‘Trough Of Disillusionment’

In its second year on the consumer market, virtual reality has been challenged with getting out…

‘Doom VFR’ Honors Franchise History Of Trendsetting

Like its very first incarnation in 1993, Doom VFR is exploring new gameplay controls that may define future…

Royal Caribbean Is Embracing Internet Of Things, Virtual Reality

The Internet of Things is drastically changing all aspects of life, including vacationing. Major cruise brands…

‘Raw Data’ Creator: Promoting VR Takes Spectacle

Raw Data is regarded by many as the ultimate sci-fi VR action experience. Players must infiltrate…

‘Evasion’ Uses Full-Body Motion To Push VR Games Forward

First-person shooters (FPS), being massive hits on PC and consoles, might seem like a natural fit…

Oculus VP Explains Overcoming Challenges To Monetize VR

When Oculus VR first formed, there was no VR content as we know it in existence.…

Lionsgate And Unity Unleash ‘Jigsaw’ VR Experience

As just about every horror movie franchise demonstrates, killing the main villain doesn’t necessarily end the…

Dell Enters VR Hardware Space With ‘Visor’ Headset

Dell is forging its own path in the virtual and mixed reality world with Monday’s announcement…

Skydance Rockets Toward New Vertical With VR Game ‘Archangel’

Skydance Interactive officially announced the debut of its first virtual reality game Archangel on Tuesday. The…

The World’s Most Influential CMOs, And The Most Patriotic Brands In America

This week in marketing revelations, we salute the year’s most patriotic brands, millennials are confident in their…

HTC Vive President: “VR Clearly Has A Marketing Problem”

HTC Vive is one of the three major players in the virtual reality marketplace, joining the…

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