Statistics every marketer should know
While Tesla has often been admired for its “$0 Marketing Budget,” that’s not entirely true
Brands are finding a range of uses for IoT, from data-collection on products to offering a timely option for purchases
Phone obsessions, and consumers reveal what annoys them most about brands
Plus—what do teenagers do on their phones all day?
The company is in the midst of making a digital transformation, and according to Liz Matthews, SVP of global brand and creative at Dell Technologies, they have a story to tell.
Wearable tech may find its stride in the next five years
So much tech, so little time . . . but there are definitely some themes emerging
Jim Merrick, Qualcomm’s marketing director for IOT, explains why the Internet of Things is a great opportunity to reach consumers
Jason Shepard, Dell’s director of IoT strategy and partnerships, joined [a]listdaily to discuss how they’re enabling secure IoT solutions and what brands need to do to create meaningful IoT activations
[a]listdaily was on the scene at CES in Las Vegas interviewing executives from brands like Qualcomm, Fossil and Liberty Mutual Insurance, among others
The Internet of Things is more than a fad, and here’s why.