Lionsgate Entertainment

‘Uncle Drew’ Is A Movie, An Ad And Pop Culture

Uncle Drew is a comedy basketball film based on a series of ads for Pepsi Max—the…

Lionsgate And Unity Unleash ‘Jigsaw’ VR Experience

As just about every horror movie franchise demonstrates, killing the main villain doesn’t necessarily end the…

‘Power Rangers’ Movie Gets Some Mighty Morphin’ Marketing

It’s marketing morphin’ time! Saban’s Power Rangers are back in an all-new film—complete with updated cast, story,…

‘Reservoir Dogs: Bloody Days’ Celebrates Movie’s 25th Anniversary By Rewinding Time

Although Quentin Tarantino’s suspense action movie, Reservoir Dogs didn’t become a cult favorite until the director’s…

Viacom Appoints New Paramount Network Marketing Chief; Rovio Founder Starts Kaiken Entertainment

Viacom continues to restructure its cable networks this week while Rovio’s former CEO starts a new…

Twitch To Host ‘Power Rangers’ Marathon, Morphs Into A Social Network

Twitch may be known for its mighty gaming prowess, but the streaming platform continues to diversify…

A Look Ahead: Experts Discuss How VR Will Grow In 2017

The launch of the Oculus Rift, HTC Vive, PlayStation VR (PSVR) and Google Daydream made 2016 a…

2016 In Review: Virtual Reality’s Big Debut

With the launch of the Oculus Rift, HTC Vive, PlayStation VR (PSVR) and Google Daydream, 2016…

‘John Wick’ VR Game Is The Perfect Movie Promotion

The original John Wick movie, starring Keanu Reeves, is about an elite hitman who comes out…

Nintendo President Reggie Fils-Aimé Discusses Nintendo NX

Nintendo is riding high right now, thanks to the overwhelming success of Niantic’s Pokémon GO, a…