Marketing Statistics

Teens And Tweens Fleeing From Facebook; Customers Complain On Social

Facebook’s monthly user base among 12-to-17-year-olds will fall 3.4 percent from 2016 to 14.5 million people—the…

Brands Compete Through Customer Experience; Top Ads Watched On YouTube

Marketers are striving for transparency and brand safety in the programmatic world of advertising. According to…

Snapchat Losing Luster Among Influencers; Podcast Users Are On The Rise

Approximately 8.6 percent of US adults downloaded or listened to a podcast in the last 30…

80 Percent Of Consumers Support Futuristic Payment Types; Digital Ads Outpace TV

This week in marketing statistics, Google makes customers happy, CEOs speak up and consumers are ready…

The World’s Most Influential CMOs, And The Most Patriotic Brands In America

This week in marketing revelations, we salute the year’s most patriotic brands, millennials are confident in their…

Consumers Want Brands To Take A Stand, And Other Facts Marketers Must Know

For this week in marketing research and reports, vertical video isn’t quite all the rage, and marketers…

56 Percent Of Video Plays Are On Mobile; IoT Will Reach $800B In 2017

This week in marketing statistics, consumers can’t stop looking at their phones, long-form video dominates all…

5 Facts That Prove Marketing Is More Complicated Than Ever

Let’s face it—great marketing that moves the needle can be difficult. If you’ve ever stared at…

Internet Ads Will Reach $116B; VR Awareness Up To 51% in US

This week in marketing news, virtual reality is more of a household name, internet advertising spend will…

Less Trust, More IoT And Other Must-Read Marketing Stats

This week, it’s all about technology—what matters to marketers, consumers and retailers from smart watches to…

Twitch Records, Vibrating Ads And Other Must-Read Marketing Stats

This week, we take a look at how haptic feedback may increase brand excitement, dispel a…

2017 Industry Predictions For Gaming, VR/AR And Marketing

We may not have psychics standing by (or do we . . . ?) but current events…

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