predictions

Teenagers Are Leaving Facebook As Older Generations Sign Up

Facebook is losing ground with US users ages 24 and younger this year, according to forecasts…

Newzoo Predicts A New Gaming Boom For The Coming Years

Game software revenues will reach $116 billion in 2017, according to updated estimates by Newzoo—$7.1 billion…

Magid On The Rise And Future Of Core Esports Viewership

Esports awareness and viewership are on the rise—up 20 percent since 2013—according to Magid Associates, a…

Teens And Tweens Fleeing From Facebook; Customers Complain On Social

Facebook’s monthly user base among 12-to-17-year-olds will fall 3.4 percent from 2016 to 14.5 million people—the…

Brands Celebrate Back-To-School Season With Humor, Positivity And Magic

It’s time to go back to school, and that means shopping carts both physical and electronic…

Adults Spend 12 Hours A Day Consuming Media, Rarely Trust Ads

This week in our marketing statistics round-up, we compare display ad spend to digital video and mobile, consumers…

Analysts Predict The Future Of Virtual Reality

Virtual reality, a concept going back as early as the 1800s, has indeed come a long…

The Current State Of TV Viewership

With Upfronts season underway and digital streaming becoming more popular, is television going out of style? Quite…

ESports, Cause Marketing And Other Must-Read Marketing Stats

This week, video viewership is up, video game sales are down and we examine how different generations…

[a]list summit: Experts Predict The Future Of ESports

Now that the world is beginning to take eSports seriously, what’s next? For those already at…

Nintendo Places Its Faith In The Switch Console

Nintendo has released its financial results for the nine-month period ending December 2016, with sales totaling…

Digital Collectible Card Games Will Earn $1.4 Billion This Year

It’s the circle of life . . . for gaming, anyway. Tabletop games gave way to…

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