Promotion

Nintendo Continues Travel Theme With Southwest Airlines Partnership

Nintendo has partnered with Southwest Airlines in a continuation of its travel-themed Super Mario Odyssey marketing. The video…

‘IT’ Marketing Terrifies With VR And Real Haunted House

IT creeps into theaters this weekend, much to the delight of horror fans and lament of coulrophobia-suffering…

‘Star Wars: The Last Jedi’ Toy Frenzy Begins With Force Friday II

It’s Force Friday II—a global three-day fan celebration spanning across thousands of retailers—launching new products inspired…

‘Atomic Blonde’ Kicks Its Marketing Into High Gear

Atomic Blonde kicks and punches its way into theaters Thursday, so Universal Pictures has been fueling…

Coffee And #TheLastFourWords: How Netflix Rallied ‘Gilmore Girls’ Fans

On November 25, fans returned to the fictional town of Stars Hollow to catch up with…

From Anime To Hackable Houses: This Week’s Top Game Promotions

Sony’s PS4 Pro is now on the shelves as is the Nintendo NES Classic Edition console—setting the…

Carnival Rocks The Boat With New VR Experiences And TV Shows

When it comes to marketing strategies, Carnival Cruise Line is plowing full steam ahead with a…

Netflix Gifts ‘Gilmore Girls’ Fans By Turning Cafés Into Luke’s Diners

Netflix is celebrating the sixteenth anniversary of Gilmore Girls as it gears up for a special, four-part…

Killer Rats And The Big Easy: This Week’s Game Releases And Promos

It’s October, and you know what that means—tons of candy at the grocery store, everything is…

Fast Cars, Fast Hedgehog: This Week In Game Launches And Promotions

From shoes you can wear to trailers you can feel, it was a big week for video…

Starbucks Pumpkin Spices All The Things In New Marketing Campaign

It’s that time of year again when the leaves begin to turn, and when grocery store…

T-Mobile Wins Over ‘Pokémon GO’ Players With Data Promotion

It’s incredible just how much popularity Pokémon GO has attained since its release last week, becoming the most…

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