SuperData: “Hearthstone is killing itself”
Guess which age group is the most receptive to promoted Instagram posts . . .
Tencent reigns supreme, even without the income from newly-acquired Supercell
VR consumers are not only satisfied with their purchases—they’re impressed
All hype aside, some marketers are reticent to delve into a new medium
Have you hugged your ad-supported internet today?
Influencers know more about FTC rules and Band-Aid is a big hit with the ladies
VR predictions, customer loyalty and don’t forget the left side of the brain
While some brands view ad blocking as a challenge to create more engaging content, others condemn the practice altogether
ESports is not only growing exponentially as a new independent business and industry, it is also accelerating the convergence of various established industries.”
Plus: we dispel a common myth about millennials on social media
We have good news for digital publishers . . . not so much for GameStop or Mario