Mobile gamers are seeing old friends on new devices
Wargaming and The Creative Assembly have come together develop Total War: Arena, a free-to-play game that combines the best of both brands
The Creative Assembly is launching the second part of the strategy game trilogy this fall, giving fans the mega game they’ve been demanding.
Sega is moving its classic games to mobile, free to play. AListDaily talks about the campaign with Mike Evans, chief marketing officer of Sega‘s mobile division in the West
Beyond the spectacle of playing or watching games, some activations also engaged attendees in the physical realm
Sega exec discusses longevity of Sonic brand
A major trend has emerged—continuing a game where the developers left off
Bioware immerses YouTube creators into astronaut training
Some of the week’s biggest marketing job moves
“With how crowded the marketplace is these days, you can’t just show gameplay.”
Some of the top marketing job moves from the past week
2016 is a milestone year for a multitude of exceptional video game companies and franchises that want their fans to celebrate in big ways.