Social

Snapchat Turns Its Users Into News Sources; Pinterest Recognizes Gen-X

This week in social media news, Snapchat woos journalists, Facebook ads get artsy, Pinterest gives Gen…

Snapchat Shows Opened To Influencers; Twitter Tackles Online Safety

This week in social media news, Snapchat partners with influencers for new shows, Facebook Messenger Kids…

Snapchat Launches First ‘Snappable’ AR Lens In UK With Three’s ‘Puggerfly’ Mascot

Snapchat announced on Friday a first of its kind partnership with UK-based mobile network Three. The…

World Cup 2018: Brand And Social Media Conversations Will Dominate

When the 2018 FIFA World Cup kicks off on June 14, it’s not just soccer’s finest…

Facebook Courts Game Streamers; Snapchat Sells Event Tickets

This week in social media news, Facebook introduces a gaming video program, Instagram adds a new way…

ESL And Alienware Partner For ‘You Vs. Pro’ Social Activation

The Esports League (ESL) announced a partnership with Dell’s Alienware brand that will include onsite competitions…

Instagram Unleashes An Emoji Slider And Twitter Tackles Trolls

This week in social media news, Instagram thrives in Japan, Twitter battles trolls and Facebook lets…

Burger King’s ‘Promposal’ Created Over $260K Earned Media Value

Burger King asked Wendy’s to prom over Twitter and garnered attention that would have otherwise cost…

Snapchat Gives Influencers More Stats And Marketers Free Ads

Snapchat is finally giving additional analytic support to its most popular users, giving an “Insights” feature to…

Twitter Finally Sees Growth In Q4, Continues To Invest In Video

Twitter enjoyed modest growth for the fourth quarter of 2017 despite a bad investment and plans…

Marketers Focus On Social VR For Needed Platform Reinvention

After more than two years on the open market, VR is not the shiny new object…

Marketers Think Their Campaigns Are Integrated. They’re Not.

Integrated marketing provides a consistent experience for consumers whenever they encounter a brand’s presence. According to…

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