Plus: March video game sales and “millennials: the movie”?
New study explores the engaged world of gaming video content viewers
Teens name the top “coolest” brands, VR companies and consumers want to hear from you
Hopping to the store, trust in advertisements and the top streaming services
Guess which age group is the most receptive to promoted Instagram posts . . .
VR consumers are not only satisfied with their purchases—they’re impressed
All hype aside, some marketers are reticent to delve into a new medium
Wearable tech may find its stride in the next five years
Influencers know more about FTC rules and Band-Aid is a big hit with the ladies
VR predictions, customer loyalty and don’t forget the left side of the brain
While some brands view ad blocking as a challenge to create more engaging content, others condemn the practice altogether
Plus: we dispel a common myth about millennials on social media