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Only 3 Percent Of Marketers Agree With Video Viewability Standards

Marketers continue to invest in video this year, but are frustrated with the current advertising landscape,…

Amazon Voted Most-Liked Brand In Recent US Survey

Amazon was voted the “most liked” brand by consumers in a recent survey by Morning Consult…

CMOs Are Shifting Strategy To Bring Services In-House According To New Survey

CMOs are taking more marketing services in-house, according to a new study released by media and…

Forbes 30 Under 30 Honorees Reveal Their Consumer Habits

While Forbes began its 30 Under 30 list in 2011, it has only been surveying respondents…

Teens And Tweens Fleeing From Facebook; Customers Complain On Social

Facebook’s monthly user base among 12-to-17-year-olds will fall 3.4 percent from 2016 to 14.5 million people—the…

Why Purchase Intent For VR Is Plateauing

A third of Americans between the ages of 18-to-64 have used a virtual reality device, according…

CMOs Say They Will Invest In AI And Machine Learning

Eighty-six percent of retailer CMOs are planning to invest in AI and machine learning this year,…

Snapchat Losing Luster Among Influencers; Podcast Users Are On The Rise

Approximately 8.6 percent of US adults downloaded or listened to a podcast in the last 30…

80 Percent Of Consumers Support Futuristic Payment Types; Digital Ads Outpace TV

This week in marketing statistics, Google makes customers happy, CEOs speak up and consumers are ready…

Gen Z Is Now The Largest Audience Segment; Online Video Gets A Lift From Mobile

This week in marketing statistics, online video views are up, US homes get “smart” and Tekken 7…

Marketers Invest In Machine Learning; VR Users Say Video Is The Future

This week in marketing statistics, brands feel good about machine learning, watching video in VR could…

Uber Is Still In The Driver’s Seat Among Millennials; Email Marketing With Emoji

This week in marketing statistics, we take a look at cord-cutting behavior, artificial intelligence as it…

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