Team SoloMid

ESL: “Mobile Will Absolutely Be A Big Part Of The Future Of Esports”

Once the awkward kid brother of competitive platforms like console and PC, mobile is building a…

Logitech Enlists Pro Gamers To Develop Latest Gaming Keyboard

Logitech G has launched its $130 pro mechanical gaming keyboard, a product specifically designed for eSports…

Plays.tv CEO Talks About $15 Million Funding And Platform’s Rising Success

Plays.tv, which launched in 2015, is a platform that lets gamers record, replay and relive their…

Red Bull Video Series Puts ESports Athletes To The Test

Red Bull sponsors a variety of high-speed sports that include global rallycross and air racing. However,…

Unilever Explains Axe Hair ESports Marketing Initiative

Unilever has entered the eSports arena to market its Axe Hair products through some of the…

Why Twitch Became An ESports Sponsorship Sales Representative

Today, the video streaming platform, Twitch announced a new partnership with two professional eSports teams, Team…

Branded Content Favors Stories Over Traditional Ads

While product placement is still very much a thing, a rising trend in the marketing arena…

Geico Promotes ESports Sponsorship With New Comedy Series

Insurance company, Geico has a history of creative marketing, and its latest efforts take audiences behind the…

Professional ESports Association Commissioner Discusses ‘CS:GO’ Plans

There’s yet another new eSports league focusing on Valve’s Counter-Strike: Global Offensive (CS:GO). This one, the…

Super Evil Megacorp Exec Discusses Amazon ESports Partnership

Super Evil Megacorp continues to prove that mobile eSports are here to stay. The game developer,…