Technology

Cannes Lions 2018: Grand Prix Award Winners List

Each year, the Cannes Lions are awarded to marketing campaigns that master the art of communication,…

An Ad-Blocking Browser Will Pay Users To View Ads

Brave, a web browser that blocks conventional ads and strips away data trackers, announced the trial…

Cannes Lions Sessions: Embracing Creativity And Transparency In A Digital World

Legacy brands who not only adapt to but embrace digital marketing experience a new era of…

Majority Of Marketers Use Email Marketing, But Very Few Consumers Like It

Though email marketing is an important means of generating awareness and promotions, there remains a massive…

Cannes Lions 2018: How Technology Is Disrupting The Creative Process

First it came for the production line workers, then it came for the truck drivers, and…

Consumers Get Choosy As Mobile AR Becomes More Commonplace

Mobile AR may be on the (slow) rise, but having more options make consumers more selective…

Nielsen: CMOs Increase Digital Spend But Crave Better Insights

Nielsen’s first annual CMO Report finds that marketers prioritize digital media channels in terms of importance,…

WWDC 2018: Apple Touts Augmented Reality With Social Experiences

Apple is going all in with augmented reality, but the technology still has a ways to…

GSMA Brings The Women4Tech Summit To MWC Shanghai

Following a successful launch at MWC 2017, Women4Tech—the GSMA’s targeted gender diversity program, was back with…

Facebook Pledges More Diverse Hires; Removes Trending News

This week in social media news, Facebook commits to diversity, stops trending posts and its users…

The Key To Creating Engaging AR And VR Experiences

Marketers have much to consider when faced with the opportunity of creating content in augmented reality…

Internet Adoption Slows, E-Commerce Grows: Mary Meeker’s 2018 Trend Report

Mary Meeker and Kleiner Perkins’ annual internet trend report is on us, a 294-slide behemoth (though…

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