Nintendo has officially revealed the Switch console, but has left many with more questions than answers
The VR experience uses assets from the movie put audiences at gruesome heart of the action
Think gaming is just for endemic brands? Think again.
Some of the major marketing job moves from the past week
In just a few months, consumer awareness of VR has experienced very real growth
Nvidia announced at CES that it is launching the GeForce Now cloud gaming service for PC and Mac later this year
“Nintendo is constantly pursuing new forms of entertainment to bring more fun and more smiles to the world and the new entertainment we will present in 2017 is Nintendo Switch.”
These companies are the latest in a growing tend for non-endemic brands to realize the potential of this young, engaged demographic
According to survey responses, developers feel good about the Nintendo Switch’s success, but are less sure about the mid-cycle console upgrades
Lessons learned from NBA VR livestreaming can be applied to eSports.
[a]listdaily was on the scene at CES in Las Vegas interviewing executives from brands like Qualcomm, Fossil and Liberty Mutual Insurance, among others
From E3 to BlizzCon, each expo has its own following, flavor and line-up that continues to evolve