YouTube

Cisco Pulls YouTube Ads Indefinitely

Less than a month after Procter and Gamble made a wary return to Google’s flagship video…

Social Media News: Secret DMs, Musical Ads And Snap Ad Shake-Ups

This week in social media news, Twitter tests encryption, Snapchat drops licensing fees, Instagram adds more…

Google I/O 2018: Shoppable Photos, Playable Ads, Ignorable Notifications

I/O 2018 the annual conference about all things Google, is in full swing for the next…

Study: Google And Hershey’s Top List Of America’s Most Loved Brands

America’s most loved brands include Google, Betty Crocker and Campbell’s Soup, according to a recent survey…

Social Media News: YouTube On TV, Snapchat Woes And A First For Twitter

This week in social media, YouTube aims for TV viewers, Twitter touts live video, Snapchat defends…

Advertising Drives Alphabet, Inc. Revenue Up 26 Percent in Q1

Google parent company Alphabet, Inc. reported first quarter 2018 earnings of $31.1 billion, a year-over-year increase…

P&G Returns To YouTube, Wary Of Programmatic

After taking a year-long break from buying ad space on YouTube due to numerous ad fraud and…

Amex, Google And Others Share First Look At Coachella 2018 Activations

The Coachella Valley Music and Arts Festival begins Friday and while visitors prepare for a heat…

Three Tips For Marketers Ready To Approach OTT 

With the ubiquity of smart TVs and streaming devices and the rise of cord-cutters, advertisers are…

How Companies Are Growing Audiences With Snapchat And Facebook Watch Shows

Some call Snapchat and Facebook the future of television, while others see them as major challengers…

Invisible Influencers: Almost Nobody Discloses Affiliate Ads On YouTube

Influencers have long been an effective tool for marketers hoping to build more authentic connections with…

YouTube Defends Top Social Video Spot As Young Viewers Look Away

YouTube sits comfortably as the most-used social network among those 18-24, but young consumers are now splitting…

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