Nike may not be an official sponsor of the World Cup, but it’s still going to emphasize its long-standing connection to Brazil’s national team. They’re pushing this in new spots that show the game as various players see it, with amazing results.
Nike may not be an official sponsor of the World Cup, but it’s still going to emphasize its long-standing connection to Brazil’s national team. They’re pushing this in new spots that show the game as various players see it, with amazing results.
Campari’s ‘The Legend Of Red Hand’ Continues Its Branded Short Film Series
With “The Legend of Red Hand,” Italian aperitif brand Campari continues a tradition of short-film activations…
Design, VC, And Business with Frog President Andy Zimmerman
In this 227th episode of “Marketing Today,” I interview Andy Zimmerman, president of Frog, a company…
Read This If You Want People To Remember Your Brand Better
Originally published at AW360 by Katie Lundin. Article Takeaways: Defining brand consistency How consistent branding builds customer…