Deus Ex: Human Revolution Gets Collector’s Edition

Square Enix today announced that they will release a Deus Ex: Human Revolution Collector’s Edition. This limited edition will come with an Adam Jensen action figurine, a new mission pack (featuring a cameo from an established Deus Ex character), several exclusive in-game weapons, 10,000 extra credits, a “making of” DVD that also includes the soundtrack and more, and a 40-page art book.

Adam looking awesome in action figure form.

Deus Ex: Human Revolution immerses gamers in its world with its compelling story, smart, varied gameplay and breathtaking visuals,” said Sarah Hoeksma, VP Brand for Square Enix Europe. “The Collector’s Edition takes players’ experiences with the game to the next level with must-have, in-game content and supplemental items. This truly is the total package for all fans of the Deus Ex franchise.”

Duke Nukem Comic Ready To Rock In July

A Duke Nukem comic book is set to release by July 2011, coming on the heels of the Duke Nukem Forever release in June. The IDW publishing release will be a 32 page book priced at $3.99.

“What do time-traveling Nazi UFOs, space pigs, and a hot French Resistance babe code-named the French Tickler have in common? They’re all about to run head-on into Duke Nukem, and for some of them (the ones that don’t look good in bikinis, that is), it’s gonna end painfully,” reads the comic’s description. “Video game legend Duke Nukem tears it up in his first comic book series! The King is finally back, baby, and he’s bigger and badder than ever!”

Source: Comics Consortium

Sony Considers Summer Shut Downs

The recent earthquakes and tsunamis in Japan have devastated the country’s infrastructure and crippled its power grid. The federal government of Japan has asked its largest manufacturers to consider reducing their energy consumption, and Sony is looking to give some of its employees some time off during the energy peak of the summer in order to reallocate their time later in the year.

“We are looking to provide two weeks of holidays to workers to alleviate the electricity consumption,” said Sony spokesperson George Boyd. “We are likely to bring the work hours forward to cut electricity usage on a day-to-day basis as well.

Source: BBC

Rocktropia 2.0 ‘Declares War’ On Social Games

Today, Rocktropia announced a bold effort in order to save the people of planet Earth from the insidious new threat of social games. Jon NEVERDIE Jacobs, Rocktropia founder, announced that he would be leading an assault against imposter virtual worlds and dead end MMOs with Rocktropia 2.0.

“The time has come for a serious showdown, the world needs to get a handle on what’s really going on with virtual reality,” said Jacobs. “It is a rapidly growing multi-billion dollar industry that is also an incredible new medium for Commerce, Communication, Art, Entertainment and Education, Virtual Reality is even more powerful and immersive than the internet and television, so it’s urgent that we focus on choosing an industry standard now!”

“Rocktropia utilizes the Entropia Universe platform that specializes in the two most important components for the explosive growth of this industry,” he detailed. “A secure Real Cash Economy, which fully supports the users ability to monetize their time spent playing and avatar interoperability which allows avatars to move between an unlimited number of Virtual Worlds produced by different developers with the avatar skills, reputation, currency and in some cases goods intact.”

“This is the foundation for exponential growth, but not just the growth of an industry but of a new frontier of opportunity for the end user. Unlike the internet which is more consumer orientated, virtual reality is a land of opportunity for the user due to the nature of the supply and demand economy and the skill system hardwired into the Entropia Universe avatars, which allows for the development of virtual Professions and Specialization,” he added. “Rocktropia 2.0 is a taste of the future of Virtual Reality and is fully scalable to grow to meet the demands of being the Capital of Pop Culture in this fabulous new medium.”

PSPgo Coming To A Screeching Halt?

The PSPgo has never found a comfortable spot in retail, and it may soon be discontinued fully. According to a report on Andriasang {link no longer active}, production on the digital-download only PSP has ceased and no more units will ship to retail.

For its part, Sony was non-committal in their official statement, saying to MCV, “It is a very exciting time for PlayStation portable devices. Before the end of the year we are launching NGP, our next generation portable device, which we believe will revolutionize portable gaming,” said the statement. “In the meantime, the current generation of PSPs continue to be in demand, especially since the introduction of our value for money, Essentials range of games and we will continue to meet that demand.”

Apple ‘Clearly Focused’ On Games, Says Graeme Devine

Apple has quietly but surely made itself into a power in the gaming sphere, though the impression sometimes is that they backed into this success and haven’t actively paid much attention to it. The man who formerly headed up Apple’s iOS Games division, Graeme Devine, said that the company is very serious about games.

“Apple is clearly focused on gaming. A lot of people say Apple doesn’t get gaming, but Apple has probably the most popular gaming device on the planet right now, and that doesn t happen by accident,” stated Devine. “Apple is intensely focused on gaming and intensely aware of it. Every ad for the iPod Touch only shows games; no running music.”

“Game Center is a start, but Apple never puts anything out and says, ‘Okay, now we re done.’ They only progress that software on, and that s only going to expand up, he added. I think if you look at the array of Apple between moving some of the iOS stuff onto the desktop, the Apple TV with Airplay, and the iPad and the iPhone, these things are converging. That s exciting for game developers, I think.”

Source: IndustryGamers {link no longer active}

Ubisoft Marketing Department Switches Around

Ubisoft has reshuffled their marketing team as part of a larger effort to focus on larger, more wide reaching campaigns. James O’Reilly, former group brand manager for Core games, will now be the international brand manager at Ubisoft Montreal and Phil Brannelly will be international brand manager for Driver at Ubisoft’s Reflections Studio, leaving his position as senior brand manager.

At Ubisoft UK, Mark Slaughter has been made head of brand marketing responsible for the company’s entire team of brand marketers. Alan Dykes has become head of digital marketing, and his team will be increasingly important as the publisher focuses more on web-based, MMO and digitally distributed games.

“Over the last few years, Ubisoft has built a team of experienced marketing professionals in the UK,” said Ubisoft UK marketing director Murray Pannell. “I believe the key to generating effective campaigns is having a strong, integrated approach where the brand, PR and digital teams collaborate very closely together to define and execute the local marketing strategies that drive our success in the UK.”

“With James and Phil moving onto new opportunities within the Ubisoft family and we wish them well in their exciting new ventures I ve had the opportunity to review the marketing group structure in order to streamline our internal planning and communication process,” said Pannell.

Source: MCV

Walmart Picks Kosmix

Walmart has announced that they are purchasing the search technology firm Kosmix. The retailer is looking to use the company to expand more into social and mobile commerce, complimenting their recent purchase of online movie service Vudu.

The members of Kosmix will work with the @WalmartLabs group. The team will serve to build technologies and businesses around social and mobile commerce that will support Walmart s global multi-channel strategy.

Source: PaidContent {link no longer active}

Wii Price Cut To $169.99 At Major Retailers

Rumors have recently pegged a price cut down to $150 for the Wii right before the upcoming E3. This has come at least partly true, as several retailers have cut the price of the Wii down to $169.99.

Best Buy, GameStop, Amazon and Target are all listing the Wii at the price of $169.99. It could be that they’re preemptively heading off a larger price cut… or they could be paving the way and clearing out inventory space for a new Wii SKU.