Take The Oath And Become A Green Lantern

BY

Part of the official website for Green Lantern, a dedicated URL destination has launched as part of the campaign bringing together fans from around the globe in a one-of-a-kind user generated content engagement. At the website for Infinite Oath fans must link their YouTube account to participate and then film themselves reciting the ubiquitous Green Lantern oath ( …in brightest day, in blackest night… ) to then have their submission included on the destination site. Once posted, fans can browse other submissions and share to Facebook and Twitter. A few selects include Batman, an eyeball, a lantern ring, the utlimate Green Lantern fan and a guy in a starfish mask all reciting the oath.

Ad Spending Up Q1 2011

BY

Kantar Media reports that U.S. ad spending was $32.5 billion in the first quarter of 2011, a 4.4 percent gain over the first quarter a year earlier. This was the fifth-consecutive quarter of year-over-year growth, thought it was the smallest rate of growth in those five quarters.

“With the advertising recovery in its second year, 2011 gets bench-marked against the elevated spending levels of last year and that makes for tougher comparisons,” said Jon Swallen, senior VP for research at Kantar Media Intelligence.

Spending among the 100 biggest advertisers (which accounts for nearly half of all ad spending) grew nearly 5 percent. Among the top ten, automotive and insurance grew by 23 percent and 29 percent; the only declines came in telecoms (2.1 percent) and financial services (2.6 percent).

“Despite slowing growth, there are positive signs,” he said. “The market expanded by $1.4 billion during the first quarter, which nearly equals the amount of gain at the start of 2010 when the recovery began. In addition, a rising proportion of advertisers are increasing their ad budgets and this indicates spending growth is still rippling outward through the market.”

Source: AdAge

Patrick Stewart Narrating War Of The Worlds

BY

Other Ocean Interactive has announced that Patrick Stewart will lend his voice to the upcoming downloadable game The War of the Worlds. The he will narrate the game, which will be based around the 1953 movie adaptation and use 2D gameplay.

“As a young boy, I remember watching the The War of the Worlds so many times I was quoting the lines,” said Stewart. “The alien invasion both terrified and fascinated me and the movie has stuck with me since then. Now, being part of this project will provide a new way for gamers around the world to experience a fresh new take on a classic.”

Facebook IPO Could Be $100 Billion In October

BY

According to reports, Facebook could be readying an initial public offering as early as October or November. Goldman Sachs might lead this initial offering, which could value the social networking company at $100 billion.

This follows the successful IPOs of other internet companies, namely, LinkedIn and Groupon. While some have argued that the stocks of those companies are over-valued, it leads the way for Facebook to more than double their estimated worth from $50 million earlier in 2010.

Source: CNBC {link no longer active}

Mortal Kombat: Legacy Finale At Comic Con

BY

While the final episode of the popular Mortal Kombat: Legacy series was set to debut during E3, that ended up not happening. Director Kevin Tancharoen revealed what the plan was vita Twitter.

“Bad News: there will be no new episode next week,” wrote Kevin Tancharoen. “Good News: we will premiere the new episode at Comic Con!!!!”

The ninth and final episode will star Shane Warren Jones and Peter Shinkoda as Cyrax and Sektor. It is believed that the episodes will detail the transformation of the Lin Kuei warriors into cyber-assassins.

Source: Mortal Kombat Online News {link no longer active}

Mavs Win Championship, NBA Wins Ratings

BY

Game 6 of the Dallas/Miami NBA Finals received a 15.0 TV rating, or the third-highest NBA overnight since ABC/ESPN began their run with NBA games in 2002. This is an impressive mark, behind only the 2011 Lakers/Celtics Finals Game 7 (18.2 rating) and Game 5 of the 2004 Lakers/Pistons Finals (15.5 rating) among all NBA games on the two networks.

With solid ratings throughout the playoffs, the NBA is well set up for next year since fans clearly will tune in to watch the Heat, win or lose. Also helping is the fact that New York, Los Angeles and Chicago all have competitive playoff teams consecutively for the first time in years.

Source: USA Today