Social listening is the process of tracking conversations around specific phrases, words or brands, and then leveraging them to discover opportunities or create content for those audiences.
Recommended For You
Sesame Workshop Names Samantha Maltin CMO
This week’s marketing moves include Sesame Workshop naming a new CMO, Kraft Heinz’s former CMO finding…
38 Million US Consumers Expected To Shop Via Smart Speaker By 2021
More than four in 10 US smart speaker users are expected to use their devices to…
Even with a long history and visible presence at Cannes, launching CLX, a new experiential-led area…
