This week in marketing leadership moves, Mazda’s CMO resigns while Kirdis Postelle joins Amazon Music as global marketer and Tom Peterson joins Lazydays RV as CMO.


Mazda CMO Dino Bernacchi Resigns

Dino Bernacchi has resigned from his position as chief marketing officer for Mazda North American Operations, effective March 20, reports MediaPost. Bernacchi recently led Mazda’s “Feel Alive” campaign and has been with Mazda since May 2017.

Brad Audet of Garage Team Mazda will lead the marketing team in the interim.


Lila Gerson Joins APA As SVP Of Strategic Marketing & Brand Partnerships

Variety reports that the Concerts department of APA has named Lila Gerson as senior vice president of strategic marketing & brand partnerships. Gerson previously served as senior vice president of global marketing and communications at Nielsen Entertainment.


South Korean Entertainment Company SM Entertainment Appoints CEO And CMO

K-Pop company SM Entertainment appointed a new CMO and CEO, according to an update from Forbes.

Lee Seong-su will take over as chief executive officer for the entertainment company and will serve alongside Tak Young-joon, the company’s new chief marketing officer.


Kirdis Postelle Joins Amazon Music As Global Head Of Artist Marketing

Billboard reports that Kirdis Postelle, who recently served as executive vp and general manager at Hitco Entertainment, has been tapped in the newly created role of global head of artist marketing at Amazon Music.


Lazydays RV Appoints New Chief Marketing Officer

AIThority reports that Lazydays RV has appointed Tom Peterson as chief marketing officer. Peterson comes from Youfit Health Clubs, where he served as CMO. Prior to that, he served as CMO of Ovation Brands and The Krystal Company.


Editor’s Note: Our weekly careers post is updated daily. This installment is updated until Friday, March 13. Have a new hire tip? We’re looking for senior executive role changes in marketing and media. Let us know at editorial@alistdaily.com.

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