This week in marketing leadership moves, the ANA taps CMOs for a coronavirus coalition, Popeyes hires Paloma Azulay as global CMO, Syl Saller retires from Diageo and The Washington Post brings on Brad Feldman as head of brand strategy and partnerships marketing.

ANA Calls On CMOs To Form Coronavirus Coalition

The Association of National Advertisers (ANA) is assembling high-profile chief marketing officers as part of its coronavirus coalition for the purpose of setting industry standards and providing leadership guidance for CMOs across the industry.

“We’re once again turning our leadership community of CMOs into the force for action that our industry needs now,” CEO of ANA, Bob Liodice, in a statement announcing the coalition. “It is to help chief marketers shape intelligent practices and provide functional guidance through this unprecedented time,” Liodice said.

Popeyes Hires Paloma Azulay As Global CMO

Paloma Azulay started as Popeyes global CMO in January and reports to Fernando Machado, global CMO of Restaurant Brands International, as reported by PRWeek.

Azulay joins Popeyes from Tim Hortons, where she held the same role. 

Machado said the goal is to have one CMO for each of Restaurant Brands International’s brands (Popeyes, Burger King and Tim Horton).

Syl Saller Retires From CMO Role At Diageo

The Drum reports that Syl Saller, who joined Diageo in 1999 as marketing director for Great Britain, is retiring from her position as CMO. 

Saller held the chief marketing officer position since 2013. She will be replaced by Cristina Diezhandino, who has been with Diageo for 13 years and is currently the global category director for Scotch and managing director for Diageo’s luxury brands business.

“Deciding to leave and embark on the next stage of my career is one of the hardest decisions I’ve ever made. Diageo is the most incredible company, with people who are talented, committed, and passionate,” said Saller.

Brad Feldman Named Washington Post Head Of Brand Strategy, Partnerships Marketing 

Today The Washington Post announced the addition of Brad Feldman to its client solutions team as head of brand strategy and partnerships marketing. Feldman, who will report to client solutions’ VP of marketing Raquelle Zuzarte, most recently served as VP of creative strategy and content partnerships for WarnerMedia’s Ignite division. 

MGM Resorts Brings On Bill Hornbuckle As Acting CEO

According to HospitalityNet, MGM Resorts International has made company COO and president Bill Hornbuckle acting CEO and president. Hornbuckle will replace chairman and CEO Jim Murren, who in early February said he would be stepping down prior to the expiration of his contract. 

Hornbuckle is also currently an executive committee member and a board of director of MGM China Holdings with operations and resorts in Macau. He was previously CMO of MGM Resorts from 2009-2012.

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