Dead Space 2 launched recently and it was a reasonably well received both critically and commercially. Still, EA Games President Frank Gibeau sees room to grow the franchise similar to what Capcom has done with Resident Evil.

“The Resident Evil series was awesome, the early versions were phenomenal. [Capcom] did a good job of growing the franchise to a very large market,” Gibeau said. “I think we still have some areas to grow with Dead Space in terms of trying to reach a broader audience without losing the quality and that survival-horror mechanic. That’s how we’re going to think about it as we think about Dead Space 3 and what we do next with the IP.”

“Overall, we want to try and grow the business in the action category,” Gibeau added. “EA doesn’t really have a very strong stake there; survival-horror kind of lives in that genre. 3rd-person action is something that we think we can build and our Visceral Games team is really working hard at crafting some new IPs as well as building out ones that have succeeded.”

Source: IGN