Goldman Sachs analyst Ingrid Chung has countered the hype around 3D TV adoption coming from this week s Consumer Electronics Show. As reported in Bloomberg, the analyst has written in her CES preview for the firm that 3D TV will fall short of the hype, citing lack of a standard for the tech and limited programming availability. Her analysis comes as 3D televisions headline CES as one of this year s top tech trends. The Consumer Electronics Association has circulated results from a survey showing that 53 percent of adults want to watch 3D programs at home, and that 25 percent plan on buying a 3D TV in the next three years. The organization estimates that more than 4 million 3D TV sets will be sold this year. Read more at Bloomberg.