Ubisoft has announced that they will work with Nickelodeon to launch a Rabbids TV series worldwide. They will air 26 half-hour episodes, done up in CG animation, worldwide starting in 2013.
“Nickelodeon is one of the world’s leading entertainment brands for children and families, and Ubisoft is thrilled to be partnering with Nickelodeon to deliver unique television programming to its viewers,” said Jean-Julien Baronnet, chief executive officer of Ubisoft Motion Pictures. “As the world’s most recognized entertainment brand for children and families, Nickelodeon is the perfect vehicle to share the zany Rabbids characters and their crazy adventures with television audiences around the globe. This partnership represents a major milestone in Ubisoft’s strategy to expand its brands to new media, thereby attracting new audiences to its games.”
The Rabbids have had successful viral videos on YouTube, attracting over 41 million fans. Ubisoft Motion Pictures will work with Ubisoft’s French studios to create a TV to match the zany tone of the Rabbids games that have attracted so many followers.
