According to an SEC filing, Zynga no longer has special terms with Facebook compared to other developers, but is free to put its games on other social networks. Zynga’s contribution to Facebook’s total revenue has waned over the past year, diminishing from 19 percent in early 2011 to 7 percent in October 2012.
“It’s good for Zynga, and neutral for Facebook,” said analyst Michael Pachter. “The down draft was because Zynga agreed to let Facebook develop games, which they have no intention of doing. No change in view on either, but more positive on Zynga.”
“Zynga’s mission is to connect the world through games,” said Barry Cottle, Zynga’s chief revenue officer. “In order to do this, Zynga is focused on building enduring relationships with consumers across all platforms from Facebook and Zynga.com on the web to tablets and mobile. Our amended agreement with Facebook continues our long and successful partnership while also allowing us the flexibility to ensure the universal availability of our products and services.”
While no announcements accompanied this, it’s likely that previously Facebook exclusive games will come to other platforms like Google+. Facebook is no longer required to meet any growth targets and could develop its own games; ultimately the fewer restrictions on both companies will probably be a net gain in long term.
Source: GamesIndustry International