Zynga has announced Zynga Platform, which is going into open beta this month at Zynga.com. This new platform is designed to provide a deeper gaming and social experience for players, both with Zynga and third-party games, and will be available on both Facebook Connect and Zynga.com.
“We built Zynga.com to give out players more ways to connect with each other and play great social games whether built by Zynga or other talented developers,” said Mark Pincus, founder and CEO, Zynga. “Together with our platform partners, we look forward to bringing more play to the world on our platform.”
“Publishing on the Zynga Platform will allow developers to tap into a captive audience of players who love to play social games,” said Rob Dyer, head of platform partners at Zynga and former senior vice president of Publisher Relations at Sony Computer Entertainment. “What’s more, we’re committed to creating an environment that’s a win, win for everyone involved. We know the challenges of being a game developer, and want to build the best destination for play – not just for players – but for the entire ecosystem as well.”
