EA has launched an online boot camp experience that sets the stage for its upcoming shooter Battlefield 4 with a slick and intense presentation.  The wow factor starts at first sight, where guns are blazing, glass is breaking – the attention to graphic detail is acute.

The site then guides users’ experience based on whether they’ve chosen single player or multiplayer.  Once they’ve decided what to check out, users are given tantalizing glimpses at storylines, gameplay, gadgets, squad details and locations. The boot camp is a bold way to pre-empt users to pre-order the game.

You can see it all for yourself here.