Determining the ROI on social media is often quite a vague thing. Check out this infographic filled with some of the latest polls and interesting mini-case studies that show support for social media ROI.
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Report: How Gen Z Social Search Changed Product Discovery
As Gen Z increasingly embraces social search to discover new products, marketers are finding new opportunities…
How TikTok’s Latest Features Are Helping Advertisers Be More Creative, Relevant And Effective
TikTok offers marketers powerful reach and now, the ability to integrate greater targeting capabilities and performance…
Twitter’s Day Of Reckoning: Why Earned Media Value Matters More Than Ever
As some of the world’s biggest companies—like General Motors and Dyson—halted their advertising campaigns citing concerns…
