chief marketing officer

This Week’s Exec Shifts: Chevrolet CMO Announces Retirement; Clorox Shifts Marketing Team

This week’s executive moves include the CMO of Chevrolet planning retirement, a new VP, chief marketing…

Report: CMO Tenures Average 43 Months; Women Shift Roles More Often

The CMO tenure is an average of just 43 months but tends to run longer for…

This Week’s Exec Shifts: Loewe Appoints Marketing Chief; WaPo Names CMO

This week’s executive moves include a new CMO for Loewe, a chief marketing officer for Booster…

This Week’s Exec Shifts: Target CEO Joins Yum! Brands Board; Nielsen Names CEO

This week’s executive moves include the addition of Target’s CEO to Yum! Brands’ board of directors,…

This Week’s Exec Shifts: Citi Hires Ex-Toys ‘R’ Us CMO; Ex-Spotify CMO Lands At Yale

This week’s executive moves include a new chief marketing officer for Citi, a marketing VP for Civilized,…

Los Angeles Rams CMO Ronalee Zarate-Bayani: ‘Marketers Have To Be Chameleons’

For nearly two decades, Ronalee Zarate-Bayani has proven her ability to navigate this turbulent landscape with…

This Week’s Exec Shifts: Columbia Records Ups Marketing SVPs; Habit Adds Former Jack In The Box CMO

This week’s executive moves include promotions for two Columbia Records’ senior vice presidents of marketing, Intel nabs…

Boingo Wireless CMO Dawn Callahan Explains The Vital Role Of Data

Today’s chief marketing officer has to be a jack of all trades and master of all.…

This Week’s Exec Shifts: Warner Bros. Shuffles Marketing Roles; Pandora Appoints Marketing EVP

This week’s executive moves include Columbia Records promoting in-house for its marketing SVP position, marketing shakeups at…

Advertising Week: Examining And Adapting To The Changing CMO Role

We’ve seen it in reports and heard it in speaking with colleagues—the role of the chief…

Forbes Introduces ‘CMO Next’ List, Honors 50 Marketers To Watch

The first Forbes CMO Next has been revealed—a list of the top 50 CMOs who are…

CMO Club Reveals List Of Finalists For 2018 CMO Awards

The CMO Club has announced the 2018 finalists for its annual CMO Club Awards, which will…

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