ESL One

ESL And Alienware Partner For ‘You Vs. Pro’ Social Activation

The Esports League (ESL) announced a partnership with Dell’s Alienware brand that will include onsite competitions…

Mercedes-Benz Drives Esports Forward By Partnering With ESL

Mercedes-Benz is one of the latest non-endemic sponsors to enter into the esports space. The luxury…

Inside Soylent’s Esports Marketing Strategy

A slew of sponsors outside of gaming want to get in on the esports action as…

Intel Doubles Down On Esports Investment

Intel has been active in the esports space for more than a decade, including marketing activations…

ESL Founder Discusses The Path To Successful ESports Spectacles

Ralf Reichert saw a future in competitive gaming back in 2000, long before eSports became a…

How VR Could Forever Change The ESports Landscape

While still in its infancy, virtual reality is changing the way gamers view interactive entertainment, and…

AEG Exec Discusses Why They Are In ESports

From the 02 Arena in England to the Staples Center in Los Angeles and the newly…

‘The Unspoken’ Adds Magic Of VR To World Of ESports

Oculus is preparing to take virtual reality to the next level: eSports, and it is partnering…

How Sliver.tv Will Livestream ESL One New York ESports Tournament In VR

This year’s ESL One New York, which takes place this coming weekend (October 1-2) at the…

ESL Details First-Ever ‘Street Fighter V Brooklyn Beatdown’ Tournament

ESL is expanding its commitment to the fighting game genre beyond Mortal Kombat X. The eSports…

ESL Founder Explains How WESA Could Accelerate ESports Mainstream Appeal

The World ESports Association (WESA) is a new joint-venture between ESL and eight of the top…