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ESL And Alienware Partner For ‘You Vs. Pro’ Social Activation

The Esports League (ESL) announced a partnership with Dell’s Alienware brand that will include onsite competitions…

‘Marvel Vs. Capcom: Infinite’ Marketing Celebrates Its Varying Roster Of Characters

Marvel vs. Capcom: Infinite (or #MVCI) has finally arrived after plenty of fanfare from both brands. Marketing…

Facebook Partners To Bring ‘Paladins’ Esports To The Next Level

The competitive shooter Paladins has enjoyed tremendous success since it released on Steam Early Access last…

‘The Tick’ Returns With Marketing That Captures His Trademark Personality

The Tick is back in his second live-action comedy TV series, this one available exclusively to…

Call Of Duty World League Committed To Growth Through Audience Engagement

The Call of Duty World League’s (CWL) second season is coming to a close, and the…

The Current State Of Facebook

With over two billion users, Facebook is the most popular social network on the planet. CEO…

Facebook’s Quest To Become The Top Gaming Video Platform

Facebook may be the top social network in the world, but it wants to dominate the…

Acura’s Real-Life Augmented Reality Race Is Inspired By Video Games

Acura created the first-ever, live, augmented reality race, which the car manufacturer livestreamed on Facebook on…

Wargaming’s ‘World Of Tanks’ Grand Finals Heads To Moscow

Wargaming has expanded the culmination of its two-part 2017 World of Tanks esports season to include…

Digital Content Newfronts Shows That The State Of Social Video Is Still Going Strong

IAB’s Digital Content Newfronts is still going strong, and one thing is for sure—social video is on…

Genvid Looks To Revitalize Video Game Livestreams

Imagine watching an Unreal Tournament match and seeing a logo for Mountain Dew on the side…

Live Broadcasts Make Up 20 Percent Of Facebook Video

This week, we find out what teenagers do on their phones all day, gamers get hardcore and…

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