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Friend List Feeds Retired From Facebook; Twitter Says Its Rules Are A ‘Living Document’

This week in social media news, Facebook adds extra Page verification, nixes Friend List feeds and…

Consider ‘Style’ When Marketing To Gen Z And Millennials, Report Says

VidMob revealed the results of its State of Social Video study, which surveyed 1,000 16 to…

MillerCoors Abandons Two Hats Beer Brand; Unable To Attract Millennial Tastes

After just six months of marketing heavily to millennial drinkers with its youth-focused Two Hats brand,…

Twitter Cut Off From Facebook Updates; YouTube Quietly Launches Stories

This week in social media news, Twitter users can no longer fill Facebook feeds simultaneously and…

Advertising, Data Privacy Prominent In Users’ Social Media Dissatisfaction, Study Shows

Users aren’t happy with social media. The American Customer Satisfaction Index (ACSI), which measures US customer…

Programmatic Explained: In-House, Transparency Trending In 2018

Spending on programmatic advertising is more substantial than it’s ever been. An April report from eMarketer…

Pepsi Takes World Cup Marketing Victory Over Coke; Facebook Boasts Interactions

This year’s FIFA World Cup yielded many surprises not just for fans and players but for…

Twitter Rolls Out Video Docking Tool For Android Multitasking

This week in social media news, Twitter introduces a video dock feature, Facebook trains AI to…

Brands Celebrated Fourth Of July With Usual Traditions Of Food And Fireworks

The 42nd annual Macy’s Fourth of July fireworks show once again lit up the sky with…

Pinterest Streamlines Desktop Saves; Instagram Stories Get Musical

This week in social media news, Pinterest streamlines desktop saves, Instagram adds Music stickers, Instant Articles…

What Instagram’s IGTV Means For Brands

Instagram has officially reached 1 billion users since its launch in 2010, and the Facebook-owned social…

US Ad Spending To Grow 6 Percent In 2018, Driven Mostly By Facebook And Google

A new report released by Morgan Stanley indicates that overall ad spending in the US will…

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