Podcast

Spotify And New Amsterdam Vodka Partner To Launch Branded Podcast

Spotify is partnering with New Amsterdam Vodka to create Ebb & Flow, a branded podcast, which represents a new revenue…

Podcast Ad Revenues Hit $314 Million, IAB/PwC Study Finds

The Interactive Advertising Bureau (IAB) and PwC released its Full Year 2017 Podcast Advertising Revenue Study,…

AList Picks: The Podcasts Worth Your Time

There are 240 different podcasts under the “Most Popular” tab for iTunes’ Marketing and Management topic…

Gimlet, Oral B, Crest Kids Collaborate On Branded Alexa Podcast

With both podcasts and smart speakers emerging as dark-horse media platforms, it was only a matter…

Banking On Host-Reads, Podcasts Want To Provide ‘Influence At Scale’

With podcast advertising revenues almost doubling between 2016 and 2017, it’s safe to say that the…

Global Ad Spending Forecast Shrinks; Engagement On Instagram Increasing Dramatically

Zenith has lowered its global ad-spending forecast for 2017 and 2018, reducing their growth prediction from…

Spotify Goes ‘Upstream’ With Brands For New Podcast Series

In yet another attempt to diversify its offerings as they prepare to go public later this year, Spotify…

Why Podcasts Are More Relevant Than Ever

Since the days when families gathered together around the radio, brands have played a vital role…

For The New York Times, The Truth Matters (And Brands Should Care)

Pitching agency executives and marketers on the depth and breadth of their pursuit of truth, The New…

Listen Up: 5 Examples Of Effective Podcast Marketing

Approximately 46 million Americans ages 12 and over are now listening to podcasts each month, according to…

[a]listdaily Weekly: Brands Try #Adulting + Snapchat Filters To Reach Youths

This time on [a]listdaily weekly, we explore the joys of invisible talk, trolling Presidential candidates, raising…

Season 2 Of The ‘Hunt The Truth’ Podcast Is Coming In September

At San Diego Comic-Con on July 10, the Halo 5 panel, “Hunt For the Truth: Following…

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